During the time that many Australians were sleeping, the Facebook network went down. The problem was to do with something called BGP routing, and it killed every part of Facebook's business.
The 2021 Social Media Marketing Awards were held on Thursday 16 September. Due to continuing Covid-19 restrictions, the awards were held virtually for the 2 nd year in a row…
It’s been an exciting month in social, with a lot of new tools for work. Plus more Trump drama and further research on arguing more productively. So, let’s get stuck in.
"The role of digital marketing has far exceeded what it used to be ten years ago. It's worth understanding that it's ever-evolving; new people to the industry need to have an attitude that they will NEVER stop learning." - Ming Johanson, CEO - Marketing Jumpstart.
It’s been an exciting month in social, with a lot of new tools for work. Plus more Trump drama and further research on arguing more productively. So, let’s get stuck in.
We are pleased to announce the finalists for the 2021 Social Media Marketing Awards.
Recently Facebook CEO Mark Zuckerberg announced that the social media company would hold off until at least 2023 before taking a percentage of revenue from creators who use the site to distribute their work or promote events. “Facebook will not take a cut of any revenue generated by paid online events, fan subscriptions, badges and Facebook’s upcoming independent news product,” Zuckerberg said in a post on Facebook.
Social Butterfly Marketing founder and CEO Renee Dembowski is an innovative trailblazer in the exciting world of social media.
In Google news, significant shifts caused by the global pandemic have caused various changes in online shopping behaviours, so it can be challenging for marketers to keep up with the changes in their niche and optimise their campaigns accordingly. Google is adding new emerging trend insights within Google Ads to help with this. Based on Google search activity, which can alert marketers to relevant shopping and discovery changes in their sector, this will enable them to update their ad strategy according to demand.
Dr Karen Sutherland is a winner of the Social Media Marketing Institute’s 2020 Best Social Media Educator of the Year Award for Australia and New Zealand. Karen has also won…